CIW: Social Media Strategist

(1D0-623) / ISBN: 9781616918255
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CIW: Social Media Strategist

Here's what you will get

The CIW Social Media Strategist certification is the fourth credential in the CIW Web and Mobile Design series certification that prepares candidates to take the CIW 1D0-623 cert exam. The CIW Social Media Strategist certification validates expertise in the use of social media in business. The certification exam develops ability to create a social media campaign, and analyze and present data in order to address organizational issues and make appropriate business decisions.

Lessons
  • 10+ Lessons
  • 227+ Quizzes
  • 184+ Flashcards
  • 184+ Glossary of terms
Test Preps
  • 55+ Pre Assessment Questions
  • 134+ Post Assessment Questions
Video Lessons
  • 14+ Videos
  • 25+ Minutes
Here's what you will learn
Download Course Outline
  • Social Media Introduction
  • What Is Social Media?
  • Social Media Foundation Technologies
  • Social Media Communication Methods
  • Social Media Consumers
  • Types of Social Media
  • Mobile Social Media
  • Social Media Engagement
  • Introduction to Social Media Tools
  • Lesson Summary
  • Embracing Social Media
  • Business Adoption of Social Media
  • Organizational Goals for Social Media
  • Social Media Job Roles
  • Social Media Impact on Business
  • Boosting Brand Recognition
  • Advantages of Social Media in Business
  • Lesson Summary
  • Social Media Strategies
  • Listening and Analyzing
  • Analyzing Market Segments
  • Personas
  • Targeting the Audience
  • Using a SWOT to Analyze a Social Media Plan
  • Lesson Summary
  • What Is a Social Media Campaign?
  • Planning a Social Media Campaign
  • Campaign Project Management
  • Planning a Campaign
  • Campaign Strategies and Tactics
  • Developing Social Media Content
  • Curating Content
  • Lesson Summary
  • Platform Selection
  • Choosing the Appropriate Platform
  • Facebook
  • Twitter
  • LinkedIn
  • Instagram
  • Pinterest
  • Google+
  • Media Sharing
  • Industry or Niche Platforms
  • Social Media Communities
  • Gaining an Advantage from Social Media Trends
  • Lesson Summary
  • Social Presentations
  • Planning a Presentation
  • Developing Presentations
  • Promoting Your Presentations
  • Delivering Presentations
  • Presentation Follow-up and Analysis
  • Presentation Technologies
  • Business Blogs
  • Lesson Summary
  • Social Media Risks
  • Assessing Risks
  • Risk Management Strategy
  • Social Media Policies
  • Managing Social Media Data
  • Legal and Regulatory Compliance
  • Reputation Management
  • Lesson Summary
  • Social Media Advertising
  • Advertising on Facebook
  • Advertising on Instagram
  • Advertising on Twitter
  • Advertising on LinkedIn
  • Advertising on Google Platforms
  • Advertising on Pinterest
  • Selecting the Best Advertising Platform
  • Social Media Advertising Best Practices
  • Lesson Summary
  • Social Media and Big Data
  • Social media mining
  • Social Media ROI and Metrics
  • Tools for tracking metrics
  • Lesson Summary
  • Social Media Reports
  • Social Media Optimization (SMO)
  • Lesson Summary
Exam FAQs
How many questions are asked in the exam? The exam contains 55 questions.
What is the duration of the exam? 90 minutes
What is the passing score? 76.36%
Which certification covers this exam?
What are the career opportunities after passing this exam?
  • Web designers
  • IT professionals
  • Internet consultants
  • Business professionals
  • Marketing professionals
  • Web and graphic artists
Customer Testimonials
Avhatakali Mphaphuli
I Found uCertify Social Media Strategist course very useful/ This certification is really going to benefit me in real life work. All in all, recommend uCertify to people on large especially students to take your service for learning social media strategist course.
Hannam Everton
I decided to check out the uCertify CIW Social Media Strategist online Course. I learned a lot of new things; the expansiveness and depth of Social Media on the various Platforms, the difference between SEO and SMO, Microdata, metadata, different phases in dealing with a crisis, Social Media funnel.
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